Hello Little One sends you a personalised daily email from the first day of your cycle all the way through to three months after your baby arrives. Every email is tailored to exactly where you are in your pregnancy or postnatal journey.
From cycle day 1 through 280 days of pregnancy and 42 days of postnatal content. Every single day covered.
Written specifically for the UK. NHS appointments, UK screening guidelines, and British spelling throughout.
The emails don't stop at birth. Six weeks of postnatal content covers recovery, feeding, immunisations, and baby development.
If your baby arrives early, update your birth date and your emails switch to postnatal content immediately.
All 280 pregnancy days have been completely rewritten from scratch. Week references are now accurate to the exact day, baby sizes follow a consistent and verified growth curve throughout, and all week numbering has been fact-checked across every field. Postnatal content (days 281–322) is unchanged.
The week and day counter in every email has been corrected. Emails now accurately show "Week 1 and 0 days" on day 7, "Week 2 and 0 days" on day 14, and so on. Previously the week count was 1 higher than it should have been.
Hello Little One now continues for 42 days after your due date, covering the first six weeks of parenthood. Topics include recovery, feeding, the 6-week GP check, baby development milestones, immunisations, and postnatal mental health.
If your baby arrives before your due date, you can now update your birth date at hello-little-one.com/birth-date.html. Your emails will immediately switch from pregnancy content to postnatal content.
Rate limiting added to all public endpoints to prevent abuse. API keys rotated and secured. All traffic served over HTTPS.
Hello Little One goes live at hello-little-one.com. 280 days of original, medically accurate pregnancy content written specifically for UK subscribers, delivered daily from signup to due date.